Saturday, August 7, 2010

Collection We Covet: Victoria Beckham A/W '10

By Jennifer Ennis
Written for

Victoria Beckham presented her Ready to Wear Autumn/Winter 2010 Collection in New York’s Upper East Side with such poise and professionalism (she circled the room greeting every guest personally before beginning); it was almost as impressive as the clothes themselves. But not quite.

Mrs Beckham’s new collection is an ensemble of evening and power dresses in mostly nude, red, black and blue tones. All the dresses are in block colour and were teamed with matching shoes and black sunglasses for the presentation. She experimented with silhouettes including a flowing maxi dress, statement mini-dresses, floor-length red carpet gowns and of course her trademark pencil skirt. This season confirmed that Victoria is fast gaining multiple respect within the industry as a serious fashion contender.

Highlights included the breath-taking nude floor length gown with draping detail which Victoria hinted as a personal favourite, the red wool shift dress with nipped in waist and back zip detail and the blue silk full column gown. The collection excited fashion editors and critics worldwide and is now making its way to the exclusive department stores, including our own Brown Thomas. When Mrs Beckham came to Dublin to launch this season’s collection, she munched on LadurĂ©e Macaroons, no less.

As per usual, designer prices apply (expect roughly to pay anything from €1,105 to €3,500 for a dress) but if you have the cash to splash this season, a Victoria Beckham dress is a beautiful, timeless gown in colours that will flatter the Irish woman.

Images from

Fave A/W 2010 Campaigns

by Jennifer Ennis

Here are some more of my favourites this season...


Featuring models Lily Donaldson and Sasha Pivovarova. Shot by Mario Sorrenti.


Featuring actress Julianne Moore (and the cutest little lion clubs!). Shot by Marcus Piggott.

Alberta Ferretti

Featuring models Sigrid Agren and Monika Jagaciak. Shot by Paolo Roversi.


Featuring model Jessica Stam. Shot by Terry Richardson.


Featuring models Anja Rubik, Magdalena Frackowiak & Mariacarla Boscono. Shot by Steven Meisel.


Featuring model Freja Beha Erichsen. Shot by David Sims.

Hugo Boss

Featuring model Natalia Vodianova. Shot by Peter Lindbergh.


Featuring model Daria Werbowy.

And I'm sure there will be even more...

Images from The Fashion Spot.